The Art of Profitability

To succeed in business, you have to be a student of profitability.  Where does your profit come from?  How do companies profit from the services and products you use everyday? Below are 22 different models of profitability presented in examples you can relate to your own business (these are taken from the Art of Profitability, […]

Customer Development

You have a great idea and write a business plan. You get funding and build a team. You work and work and work and finally build something. But when you launch your product or service, no one comes! This is a typical problem faced by start-ups: to be completely focused on product development.  What start-ups […]

The Lean Startup

The Lean Startup Summary The Lean Startup is a human institution designed to create a new product or service under conditions of extreme uncertainty. The Lean Startup takes lean manufacturing concepts and applies them to the process of innovation in uncertain environments. The big idea is to figure out the right thing to build – […]

Evaluating Your Business Ideas

How can we think deeper and more broadly about our business ideas?  How can we evaluate each idea’s market potential? Below are 8 frameworks to evaluate, structure and refine your business ideas. The Business Model Canvas “No business plan survives first contact with a customer” – Steve Blank, Serial Entrepreneur, Author & Lecturer at Stanford […]

7 Ways to Generate Your Next Big Business Idea

How do you get your best business ideas? My observation is that most entrepreneurs fall into 2 camps: those that solve their own problems (i.e. “scratch your own itch”) or those who seek exploitable or underserved markets (i.e. “markets matter most”). Personally, I gravitate towards the former: I find it easiest to brainstorm and work […]